Aura
Last Updated on: Jan 5, 2026
Aura
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AI HR Assistant
AI Recruiting
AI Workflow Management
AI Customer Service Assistant
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What is Aura?
Aura is an AI-driven HR platform designed to streamline People Operations, automate employee support, and optimize HR workflows through intelligent automation. It acts as a smart assistant for HR teams, handling routine tasks such as answering employee queries, processing offer letters, managing compensation data, and generating insights on workforce engagement. Built for speed and accuracy, Aura enables People teams to focus on strategy, culture, and decision-making rather than manual administrative work.
Who can use Aura & how?
  • HR Teams: Automate query handling and streamline operations.
  • Startups & Scaleups: Build scalable HR systems without heavy manual work.
  • People Operations Managers: Gain visibility into workflows and employee satisfaction.
  • Recruiters: Simplify offer generation and candidate onboarding.
  • Leadership Teams: Access HR insights for strategic decision-making.
  • Compensation Analysts: Benchmark roles and ensure fair pay across teams.

How to Use It?
  • Create an Account: Set up your organization and connect existing HR tools.
  • Upload Policies: Feed your company handbook and documents into Aura for context.
  • Automate Workflows: Define recurring tasks such as leave approvals or offer generation.
  • Activate AI Assistant: Enable Slack or email-based support for employee queries.
  • Monitor Analytics: View time saved, HR performance, and engagement metrics.
  • Refine Settings: Adjust guardrails and permissions for sensitive workflows.
What's so unique or special about Aura?
  • AI-Powered HR Automation: Handles up to 65% of repetitive employee support queries.
  • Compensation Intelligence: Benchmarks roles, offers, and equity insights automatically.
  • Policy-Aware Responses: Answers employee questions using your company’s own policies.
  • Real-Time Dashboards: Provides analytics on engagement, costs, and efficiency.
  • Seamless Integration: Works with existing HRIS, Slack, and email systems.
  • Scalable Solution: Designed for small teams as well as large enterprises.
Things We Like
  • Automates routine HR processes effectively
  • Reduces manual workload for People teams
  • Improves employee satisfaction through faster response times
  • Built-in compensation and analytics tools
  • Integrates easily with major HR and communication platforms
Things We Don't Like
  • Initial setup requires accurate data and policy uploads
  • Custom workflows may take time to configure
  • Pricing details aren’t fully transparent
  • Complex organizations might need IT support for integrations
  • Still requires human oversight for sensitive HR issues
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Pricing
Paid

Custom

Custom Pricing.

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Popular Mention

FAQs


Yes, it includes enterprise-grade encryption and compliance standards to protect HR data.

Yes, it automates both processes using internal benchmarks and market data.

It connects with HRIS, Slack, payroll, and email platforms for unified HR management.

Aura automates around 60–65% of repetitive queries and workflows, saving several hours weekly.

Yes, all data is encrypted, and sensitive information access is restricted by role-based permissions.

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