- Product managers & marketers: Understand user journeys and optimize conversion.
- Analysts and BI teams: Dive deep into behavior with real-time data and segmentation.
- Startups & SMBs: Affordable, intuitive analytics—not reliant on Google.
- Growth teams: Run campaigns directly from the analytics dashboard to increase retention.
- Data-conscious users: Benefit from simple interfaces with powerful event-level detail.
How to Use It?
- Sign up and ingest data: Real-time user tracking begins instantly—no credit card needed initially.
- Use dashboards: Combine metrics with cohorts or funnel visualization for insights.
- Detect anomalies & run AB-tests: Spot issues and optimize flows.
- Engage users: Push emails, notifications, or campaigns targeting defined groups.
- Scale with usage: Pay only for what you use—no tiered barriers.
- User-first view: Focuses on behavior, not just aggregate page stats.
- Built-in engagement: Launch targeting campaigns directly from analytics.
- Affordable & transparent: Pay-per-use pricing simplifies budgeting.
- Visual, intuitive interface: Avoids GA4's complexity with simplicity and power.
- Flexible deployment: Cloud-based and priced for small teams.
- Deep behavioral insights, not just surface metrics.
- Real-time tracking with powerful segmentation.
- User engagement tools built-in—for immediate action.
- Transparent pricing—no hidden tiers.
- Ideal GA alternative for usability and cost.
- Custom invoicing tied to enterprise plans only.
- Requires setup to define event schema effectively.
- Ecosystem and integrations less mature compared to established platforms.
Custom
Custom Pricing.
- Custom Pricing as per requirements.
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Editorial Note
This page was researched and written by the ATB Editorial Team. Our team researches each AI tool by reviewing its official website, testing features, exploring real use cases, and considering user feedback. Every page is fact-checked and regularly updated to ensure the information stays accurate, neutral, and useful for our readers.
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