Visible
Last Updated on: Oct 9, 2025
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What is Visible?
GoVisible (through its framework VISIBLE™) is a strategic platform aimed at helping brands be discovered, cited, and recommended by AI tools such as ChatGPT, Gemini, and Bing Copilot. The core offering is Generative Engine Optimization (GEO), a method designed to make brands more visible and “answer-worthy” in AI-driven search environments. The platform offers a structured 7-pillar framework that addresses how AI models parse, interpret, and surface brand information, with tools and audits that test how your brand is seen across AI engines.
Who can use Visible & how?
Established Brands & Enterprises:* Seeking to maintain or improve their presence in the AI era.
  • Growth-Stage Companies: Wanting early visibility in AI search results
  • Marketing & SEO Agencies: Offering next-generation discovery services to clients.
  • Content & Brand Strategists: Needing to optimize content for AI consumption.
  • Digital Products & SaaS: To ensure their features and brand are cited in AI responses.
  • Thought Leaders & Experts: Who want to be recognized and surfaced in AI-driven knowledge contexts.

How to Use It?
  • Diagnose Visibility: Use tools to audit where your brand appears (or doesn’t) in AI responses.
  • Map AI Intent: Identify prompts and queries your audience uses with AI tools.
  • Optimize Content: Structure content in AI-friendly formats (Q&A blocks, summaries, semantic markup).
  • Entity & Citation Strategies: Build metadata, references, and citations to boost AI’s trust in your brand.
  • Score & Test: Run visibility tests across AI engines and measure your learnability and ranking.
  • Iterate & Amplify: Use insights to refine content, expand presence, and distribute in AI-friendly formats.
What's so unique or special about Visible?
  • First GEO Framework: VISIBLE™ is positioned as one of the earliest structured approaches to AI discovery optimization.
  • 7-Pillar Structure: Covers intent mapping, structured content, entity optimization, citation ecosystems, scoring, and experience amplification.
  • Visibility Scoring & Testing: Offers tools to test your brand’s presence across multiple AI engines.
  • Citation Ecosystem Build: Focuses on how brands can seed citations in places AI sources from.
  • Bridging Old & New Search: Helps brands shift from traditional SEO to AI-centric discovery strategies.
Things We Like
  • Provides a forward-looking framework for brand visibility in AI search
  • Tested across multiple AI engines for practical insights
  • Helps brands become “answerable” by generative models
  • Emphasizes both content and metadata / citation strategy
  • Offers partner programs for agencies to adopt GEO services
Things We Don't Like
  • It’s a relatively new domain — best practices will evolve
  • Implementation may require technical / content resources
  • Results may take time — visibility in AI is less immediate than traditional SEO
  • Reliance on AI engine behaviors which are opaque and changing
  • Smaller brands may face resource constraints to fully adopt
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FAQs


GEO is a methodology for optimizing brands so they appear, get cited, and are recommended by AI tools rather than just ranked in search engines.

No — GEO complements SEO. The idea is to adapt and extend your visibility to AI-powered discovery.

Impact may take weeks or months as AI models and citations catch up — it’s not instantaneous.

It’s more naturally aligned with brands that have existing content and scale; smaller businesses may adopt parts of the framework gradually.

Yes — one of the services includes testing how other brands appear in AI responses for given prompts.

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