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The Brief
Last Updated on: Dec 14, 2025
The Brief
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What is The Brief?
TheBrief is an AI-powered marketing agency platform that automates the full campaign lifecycle through four intelligent agents handling discovery, creation, launch, and optimization in one seamless workflow. Built by marketers for marketers, it analyzes competitive intelligence, generates brand-ready assets from prompts or Figma imports, deploys across Meta, Google, and LinkedIn, and turns performance data into actionable insights without spreadsheets. Trusted by thousands of brands like VivoLife, British Council, and Springer Nature, it delivers 80% faster launches, 40% lower asset costs, 50% fewer revisions, and 2X creative output. Enterprise-grade security includes GDPR, CCPA, ISO 27001 compliance, SSO, and 2FA to protect brand assets and data.
Who can use The Brief & how?
Who Can Use It?
  • Marketing Teams: Streamline campaigns from research to optimization automatically.
  • Creative Designers: Generate localized, resized assets 3X faster from any prompt.
  • Media Planners: Launch across Meta, Google, LinkedIn with spec validation.
  • Growth Marketers: Analyze performance and scale winners with AI insights.
  • Agency Professionals: Build moodboards and strategies from competitive data.

How to Use TheBrief?
  • Discover Insights: Use the Strategist Agent for market analysis and moodboard creation.
  • Create Assets: Input prompts, templates, or Figma files for channel-optimized creatives.
  • Launch Campaigns: Deploy directly to Meta, Google, LinkedIn with dynamic serving.
  • Optimize Performance: Get analyst insights and auto-generate improved variants.
What's so unique or special about The Brief?
  • Four-Agent Workflow: Intelligence, Creative, Media Planner, Analyst in one loop.
  • End-to-End Automation: Handles research through launch without tool switching.
  • Performance Learning: Agents adapt to your brand style and winning patterns.
  • Multi-Platform Launch: Direct deployment to major ad networks seamlessly.
  • Enterprise Security: GDPR, CCPA, ISO 27001 with SSO and data protection built-in.
Things We Like
  • Cuts campaign time by 80% with full workflow automation.
  • Generates consistent assets across channels effortlessly.
  • Learns your brand style for increasingly better outputs.
  • Secure enough for enterprise brands and agencies.
Things We Don't Like
  • Requires brand training for peak creative consistency.
  • Limited to supported ad platforms initially.
  • Enterprise features may need higher pricing tiers.
  • Learning agent collaboration takes initial practice.
Photos & Videos
Screenshot 1
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Pricing
Freemium

Free

$ 0.00

10 daily credits (up to 30/month)
No included impressions
Key inclusions:
1 seat maximum
1 Brand Kit
5GB of storage
Get access to:
Al Chat
Moodboards
Ads library
Ad Studio (Advanced Design Editor)
Figma and Photoshop Import
Unlimited Creatives
5000+ Design & Video Templates
Elements library with stock photos, icons, illustrations, videos
Al Image and Copy Generation
Al Product Photography
Projects
Comments

Pro

$ 23.00

2,400 credits / year
1,200,000 impressions / year
Key inclusions:
Up to 5 seats maximum
Up to 5 Brand Kits
250GB of storage
Everything in Free, plus:
10 Trackable Brands
Competitive Intelligence
Al Remove Background
Al Remove Background in Feed
Al Resize
Al Localization
Al Video Generation
Feed for Bulk Designs
Text Auto Scroll
Advanced CSS
Ad Serving on 25+ ad networks
Publish directly to META, Google Ads, CM360 and DV360
Customer Support

Team

$ 35.00

2,400 credits / year
2,400,000 impressions / year
Key inclusions
Up to 30 seats maximum
Up to 20 Brand Kits
1TB of storage
Everything in Pro, plus:
20 Trackable Brands
Brand Templates
20 Fine Tuned Al Image Models
Design Creatives Collaboratively
Roles & Permissions
Feed Al Translate
Password Protected Share Link
Version History
Shareable reports
Automated reports
Zapier Integration

Enterprise

Contact Sales

Custom number of credits
Custom number of impressions
Key inclusions:
Custom number of seats
Unlimited Brand Kits
1TB of storage
Everything in Team, plus:
Unlimited Trackable Brands
Custom Roles
User Groups
Bynder, Frontify, Orange Logic and Veeva Integration
Single Sign-On (SSO)
API
White Label
Priority Support
Onboarding Training and Assistance
Support for dedicated compliance
audits, and data security reviews (ISO 20000-1, ISO 27001, ISO 9001)
Extra Payment Options
Dedicated Account Manager
ATB Embeds
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Popular Mention

FAQs

The Brief is an AI marketing agency with four agents that handle campaign discovery, creation, launch, and optimization seamlessly.
No, anyone can generate professional assets from prompts without design expertise.
It combines full workflow automation across four agents vs fragmented single-purpose tools.
AI powers competitive analysis, asset generation, platform deployment, and performance insights.
Yes, begin with Discover, Create, Launch, or Optimize independently.
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Editorial Note

This page was researched and written by the ATB Editorial Team. Our team researches each AI tool by reviewing its official website, testing features, exploring real use cases, and considering user feedback. Every page is fact-checked and regularly updated to ensure the information stays accurate, neutral, and useful for our readers.

If you have any suggestions or questions, email us at hello@aitoolbook.ai