Frase
Last Updated on: Sep 12, 2025
Frase
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AI Content Generator
Writing Assistants
AI SEO Assistant
Research Tool
AI Team Collaboration
AI Productivity Tools
What is Frase?
Frase.io is an AI-powered content optimization and research platform that helps marketers, content creators, and SEO professionals create highly relevant, well-optimized content. By analyzing top search results and leveraging AI-driven tools, Frase streamlines content research, outlines, and writing to boost rankings and save time.
Who can use Frase & how?
  • Content Marketers: Research, create, and optimize content to significantly improve organic search performance and drive relevant traffic to their websites.
  • SEO Specialists: Generate detailed, data-driven content briefs based on real-time SERP analysis, enabling them to strategically outrank competitors.
  • Bloggers & Writers: Simplify the research process, overcome writer's block, and create SEO-friendly articles and long-form content much faster with AI assistance.
  • Agencies & Teams: Collaborate seamlessly on content creation, streamline client workflows with shared documents, and ensure consistency across multiple projects and brands.
  • Founders & Entrepreneurs: Efficiently produce high-quality website and blog content with AI-powered assistance, even without a dedicated content team.

How to Use Frase.io?
  • Sign Up & Access the Platform: Begin by creating an account on Frase's web-based platform. This is your central hub for all content research, writing, and optimization tasks.
  • Conduct Topic Research: Enter a target keyword or topic into Frase.io. The AI will then conduct a comprehensive SERP (Search Engine Results Page) analysis, dissecting the top-ranking pages to provide you with insights into their structure, headings, word count, relevant topics, and "People Also Ask" questions.
  • Generate Content Briefs: Use the AI to automatically create structured outlines and comprehensive content briefs based on the SERP analysis. These briefs provide a clear framework for your content, guiding your writing process and ensuring all important sub-topics and keywords are covered. You can also customize or create your own templates.
  • Write & Optimize Content: Utilize the built-in AI Writer and content editor to create and refine your content. The AI can help draft sections, rewrite paragraphs, summarize text etc.
What's so unique or special about Frase?
  • AI-Powered SERP Analysis (Integrated Research): A core unique selling proposition is its ability to instantly analyze top-ranking pages for a given query (often the top 20 Google results), automatically extracting key topics, questions, and outlines directly within the platform. This eliminates manual research and provides data-driven content insights.
  • Automated Content Brief Generator: Automatically creates comprehensive and structured outlines, including suggested headings, topics to cover, and relevant keywords based on competitive analysis, providing a significant head start for content creation.
  • Integrated AI Writing Assistant: Features an AI Writer that can assist in drafting, rewriting, paraphrasing, and expanding content quickly. While the quality can vary, it significantly speeds up the initial content generation process.
  • Real-Time SEO Optimization Tools: Offers live optimization suggestions as you write, scoring your content against competitors based on target
Things We Like
  • AI-Driven SERP Analysis: Provides in-depth competitor insights to guide content creation.
  • Comprehensive Content Briefs: Saves hours of manual research with automated outlines.
  • SEO Optimization Tools: Real-time feedback ensures content stays on target for search rankings.
  • Collaboration Tools: Teams can collaborate efficiently on shared content projects.
  • Answer Engine: Supports optimization for featured snippets and voice search.
Things We Don't Like
  • AI Writing Still Requires Editing: Human oversight needed for accuracy and tone.
  • Higher Pricing for Full Features: Some advanced tools are only available in premium plans.
  • Limited Creativity for Complex Topics: May struggle with highly technical or niche subjects.
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Pricing
Paid

Starter

$ 45.00

1 user
Write & Optimize 15 Content Projects/mo
Instantly Generate Rank-Ready AI Documents from $2/doc
Save 1 Brand Voice
Save 3 Reference Docs
SEO Analytics for 1 Domain
Content Opportunities for 50 Pages
Unlimited AI Words
Unlimited Free AI Tools
Add-on Access: Frase Answers

Professional

$ 115.00

3 Users ($25/mo per extra, up to 9)
Write & Optimize 75 Content Projects/mo
Instantly Generate Rank-Ready AI Documents from $2/doc
Save 5 Brand Voices
Save 15 Reference Docs
SEO Analytics for Unlimited Domains & 1 Account
Content Opportunities for 200 Pages
Priority Support
Add-on Access: Frase Answers, API

Enterprise

custom

Custom Users
Volume Pricing for Content Projects
Volume Pricing for Rank-Ready AI Documents
Custom Brand Voices
Custom Reference Docs
Unlimited Domains & Multiple Account Integrations
Custom Content Monitoring & Real-Time Alerts
Advanced Security Compliance
Custom Onboarding & Dedicated Account Manager
Add-on Access: Frase Answers, API

Pay as you go

custom

Rank-Ready AI Documents starting at $2/doc
No subscription required
Volume bundles available
Scale as you need
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FAQs

Frase.io is an AI-powered content research and optimization platform that helps create SEO-friendly, high-ranking content.
Yes! Frase’s Content Brief Generator analyzes top search results and creates detailed outlines automatically.
Yes, Frase provides real-time optimization suggestions based on target keywords and competitor content.
Yes! Frase offers collaboration tools that allow teams to work together on content projects.
Yes, Frase includes an AI Writer that can draft, rewrite, and optimize content quickly.

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Editorial Note

This page was researched and written by the ATB Editorial Team. Our team researches each AI tool by reviewing its official website, testing features, exploring real use cases, and considering user feedback. Every page is fact-checked and regularly updated to ensure the information stays accurate, neutral, and useful for our readers.

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